What is an Android app?
An Android application is a piece of
software that can be used on the Android operating
Android apps can help you reach the
most possible users, as they make up the majority of the mobile market share.
When we hear about Android, we tend
to think of smartphones, but there are also other devices compatible with
Android, such as Smart TVs, laptops and more.
Android apps can be downloaded and
installed on your device from a number of different app stores, such as the
Google Play store and official third party distributors. They often serve a
specific purpose, such as Google’s Gmail app for emails.
Apps can be built to serve both Android and iOS operating systems, but the processes are slightly
Android apps are built with a
variety of open source coding technology, such as Java or Kotlin. This means
that Android app development is quick, flexible and low cost.
The process of Android app development
First of all, you need to define and analyze your business idea to make sure your app will add
value and stand out in a crowded market.
Next, devise a strategy for building and promoting the best possible app,
taking into account usability, design, stability and functionality before
building a wireframe.
A wireframe is a blueprint of the
app’s overall structure and identifies all the tools you need to build your application before adding UI designs.
Next, the usability of the app is
coded and navigational features, list views and data collation are included,
with ongoing testing and validation to identify and remove bugs.
Now you’re ready to publish your app. It’s important to remember that
mobile application development is an ongoing process, and requires performance
in Android app development
Native Android application
development is mostly written in Java, a dynamic and stable
cross-platform coding technology.
There are lots of other technologies
available to use, each serving a different purpose and allowing for custom
Android app development.
Google’s Android team recently
announced that Kotlin is an officially supported coding language, so you can choose between Google
Java and Google Kotlin.
You can use RxJava to build
asynchronous and event-based programmes using observable sequences.
Other technologies, like Flutter, Swift, React Native and Eclipse, offer
The business impact of Android apps
With 74% of the mobile market share, Android apps can have a huge
impact on KPIs, increasing your business exposure to the biggest possible
You can also use your app to promote
customer loyalty, with in-app notifications, promotions and personalization.
Mobile applications can also be used
to reach out to new potential customers, with tools such as
registration/booking forms, accounts, newsfeeds and other information that can
be used to drive engagement and increase sales.
As Android apps are available on
several platforms, they increase accessibility for users, as well as increasing
your business’s accessibility to them, so you can reach them wherever they are.
Android mobile applications drive brand awareness amongst the largest mobile
they’re a vital part of a successful digital business strategy.
A professional Android development
company will have years of expertise in how to navigate the mobile market,
enabling you to take advantage of all the business benefits a successful
Android app can bring.